been just over a week since the World Health Organization declared the
coronavirus, or COVID-19, a global pandemic. Since then, the information
surrounding the continued transmission of the virus has evolved at a rapid
pace, taking business owners and employees across industries for a wild, and
notably scary ride.
times are a catalyst for change, especially within the hospitality industry.
Hospitality, after all, has always held a somewhat notorious reputation for
being reluctant to change. While other sectors are, by nature, more malleable
to new-edge advancements and best practices, our industry often takes its time,
I have a question for you. How do you get leads
in this new economy?
“A story is at its best when it's not intrusive,
when it brings value to a platform's consumers, and when it fits in as a
natural step along the customer's path to making a purchase,” explains Gary
Vaynerchuk, in his bestselling book, Jab, Jab, Jab, Right...
decades ago, if I were to have asked you what the world would look like in
2020, what would you have said? Would you have anticipated the steady rise of
self-service technology, tools allowing for instant gratification across all
aspects of our life, and artificial intelligence? The autonomous vehicle? The
seemingly endless runway...
years, a disruptor comes along in every industry—and it seems like one has now
arrived in the hotel space. While living in San Diego in 2015, Amanda Szabo
realized two things. Known for its beaches, parks, and inviting climate, San
Diego had some incredible hotels to choose from, and this was as close to
‘living in a...
the hospitality industry, we are frequently introduced to new, wide-spread
economic trends. First, it was the “Mobile Era,” then we got to know the “Age
of the Consumer” and the “Experience Economy,” and now, the term on everyone’s
mind? The “Expectation Economy.” As we open our doors and usher in the savvy
Almost daily, employees enthusiastically circle a web address at the bottom of our receipt for us to complete a customer service survey, promising a chance to win a trip for two to some far-away beach, or maybe a shopping spree. Quite frankly, the prompt is so familiar most of us have grown accustomed to tuning it out as soon as the...
B2B hospitality and travel technology marketing agency will continue to promote IDS Next’s story and increase global market share
Puzzle Partner, the most trusted B2B travel and hospitality technology marketing firm announced today that it will continue as Agency of Record for IDS Next.
As part of the renewal agreement, Puzzle...
There’s a popular saying that reads, “Identity influences behavior.” This proves to be an especially important understanding of hospitality. As industry leaders work to identify (and cater to) the entirety of the guest journey, from pre-stay to post-stay, we are constantly faced with the question like: What do guests want most, and...
Puzzle Partner to spearhead North American marketing initiatives for Europe’s foremost vacation rental and hotel channel manager
NextPax, the most advanced channel management technology provider for hotels, resorts and vacation rentals worldwide has named Puzzle Partner as their PR Agency of Record (AOR). Puzzle Partner will be...