Hospitality Sector ‘The Perfect IoT Environment,’ Says CytexOne CEO
Internet of Things specialist CytexOne is diving head first into the hospitality industry by forming its own CytexOne Hospitality full-service division to capitalize on opportunities emerging in the IoT market.
CytexOne, which been working in IoT for over a decade, says the new division provides integrated platforms and infrastructure to hotels around the globe while delivering “high-performance” IoT solutions for hospitality organizations, according to CEO Dan Levine. Gartner research says the IoT revolution is waiting to happen with 25 billion Internet connected things expected to create a $2 trillion economic opportunity by 2020. Levine explains why the hospitality division is hot, how VARs can generate recurring revenue streams and why CytexOne is “better” than the larger IoT players like Cisco and IBM.
In the hospitality sector, can you give me three examples on how solution providers/VARs can generate recurring revenue based on IoT services?
There is a strong opportunity for solution providers and integrators in this burgeoning sector. Solution providers will benefit from ongoing remote monitoring and system maintenance. Providers can also resell consumables, tablets, subscription content, updates thereto, and additional media to drive traffic to resort-wide amenities and services as well as a geographic area’s adjacent services.
Lastly, the most industrious of us can aggregate advertisers and direct marketers and sell direct target communications to hotel guests who opt in and designate personal preferences.