Ritzy Restaurant Delivery Site Deliveroo Raises $25 Million
od delivery companies continue to flourish: According to the TechCrunch, London-based start-up Deliveroo just raised $25 million in a round of funding. The company — founded by William Shu and Greg Orlowski — focuses on high-end restaurants that typically do not deliver. Shu believes that most take-out food “is of poor quality” and that “most premium restaurants do not deliver.”
The company has its own online ordering and logistics platform. The latter separates Deliveroo from other companies like Just Eat which relies on the restaurants to handle delivery. The Wall Street Journal writes that Deliveroo instead has its own fleet of delivery personnel who deliver the food via bicycle or scooter. When customers place an order, the restaurant is notified by a tablet that Deliveroo provides. Then, when the food is ready, all a restaurant has to do is tap a button, and one of the company’s delivery staff will complete the transaction.
Read more at http://www.eater.com/2015/1/29/7939925/ritzy-restaurant-delivery-site-deliveroo-raises-25-million