Twitter Best Practices for Travel and Hospitality Brands
As we wrap up one of the busiest travel times of the year, it’s clear that social media has become an integral part of the travel experience. Today more than 50 percent of people under the age of 34 use Twitter for travel inspiration. From finding deals to sharing experiences and recommendations, every tweet seen and sent makes an impact.
Consumers aren’t the only ones being impacted either. According to Twitter, one in two users said tweets are influential in their consideration of a travel brand. As travelers become increasingly more social, travel and hospitality brands have had to get more creative with their marketing strategies.
We’ve already looked at some of the unique ways in which these brands are leveraging Facebook and Twitter to connect with travelers. Here are a few more Twitter tips you can apply to those strategies.